Friday, 29 November 2013

Ben Whitehead gets 8th position for All terrain Cycles in Dudes of Hazard Enduro Race

"Over the weekend of the 16/17th November was the annual Dudes of Hazard 'this is enduro now' race. For the second year running it has been a sell out race with 350 riders. The race's popularity is down to a few factors. Awesome riding in the Scottish highlands, good organisation and really relaxed vibe and for this year Red Bull had sponsored the event with bucking broncos and dj for the evening entertainment.

I travelled up to the race with my friend Ben on the Friday night and shared a hostel with what seemed like every single employee from Hope technology. The weather was quite wet on the Saturday practice but cleared up come race day. I rode well but had a couple of small unschedualed dismounts on stage 3 which put me back into 8th place. I wasn't too upset though as I really came just to ride some quality tracks with some good friends and have a couple of off season beers.

Till next time "

Ben Whitehead - All Terrain Cycles Enduro Team Rider
Ben rides an Orange Five pictured here in a technical rock garden.

Wednesday, 27 November 2013

All Terrain Cycles Team Ride Joe Flanagan Trains in The Lake District

Riding in the Lake District can be exhilarating at the best of times, but All Terrain Cycles  Enduro Team Rider, Joe Flanagan makes it part of his preseason training regime.
He has just sent us these pictures of such a training run taken this weekend on the Old  Man of Coniston.

There is snow on those hills winter is coming get the base layers out !

Saturday, 23 November 2013

All Terrain Cycles Maintenance Course Paid for Itself

I would just like to give you feed back in a course I have just completed that was run by a member of your staff ( Chris ). The course was well worth the money. Very well explained as although there were only four of us on in the room we all had a different level of understanding about our bikes and all were able to keep up and learn the things to avoid and to do that could help improve our bikes. This course has paid for its self as it has possibly saved me from buying a new cassette as when looking at my chain, I found it needed replacing. With out the course I would not have had the knowledge or the know how to do the  now simple job of changing a chain.. There were many things I found help full and although I fell had a good understanding if things before hand now feel that I would like to learn more and better my mechanical understanding of my bike. If your were to ever run a more advanced class I would be great full I you could let me know..  









Friday, 22 November 2013

I recently purchased my first road bike through All Terrain Cycles ahead of a charity cycle ride from Bristol to Bordeaux. I had done a lot of web based research and looked through lots of sites for the right bike at the right price, I found the price really competitive on ATC, plus the range of complimentary products and accessories was great. I called the office number to find out if they were happy to take payment from a company run cycle to work scheme, which they were. I then received constant updates from Natasha in the office, including confirmation that payment had been received, an update that the shoes I ordered were out of stock and a suggestion of a suitable alternative and confirmation that they had checked a garment before sending it out and had found a defect so they had contacted the manufacturer to send a replacement. The bike, and all of the other bits I ordered arrived safely with a courier the next day. I have nothing but good things to say about All Terrain Cycles and their staffs attention to detail and would highly recommend them. Now all I have to do is cycle 500 miles!

Tim E

Thursday, 21 November 2013

Exciting 2014 Ladies Giant Bikes Land at All Terrain Cycles Today

We have just taken stock of this exciting new Ladies Cyclocross bike, the Giant Invite 1
This bike is in a category of its own: Combining  the stability, traction and a relaxed riding position of an off-road bike with the smooth efficiency of a drop-handlebar road bike. The frame is constructed  from aluminium  and  offers plenty of stand-over height thanks to its women’s-specific geometry.
Another great and unique feature are the exclusively designed brake levers that offer multiple reach options for secure riding.

Now if Road bikes aren't for you, how about the latest in Ladies MTB?
Take a look at the Giant Lust 27.5" Full Suspension bike.

27.5" wheels combined with the Maestro Suspension technology is a winning combination making this bike the ultimate off road all-rounder. 
Its lightweight alloy frame is hydroformed for style reduced weight and strength , with a unique design giving mountains of stand-over height.

Wednesday, 20 November 2013

All Terrain Cycles are appointed Official UK Service and Demo Centre for Swiss Side Wheels

UK cyclists can now test, buy and service Swiss Side wheels at one of the UK’s biggest retail stores, All Terrain Cycles
Zurich, Switzerland – November 20, 2013 - Swiss Side is very pleased to announce the formation of a partnership with All Terrain Cycles (ATC) establishing one of the UK’s largest cycling retail store as their official service center in the UK. Swiss Side customers can now go to ATC and test out Swiss Side products including the Matterhorn, Gotthard, Franc, Heidi, Heidi Shadow and St. Bernard wheels as well as make purchases and/or have their currently owned wheels serviced.
Trading for over a century, ATC is located in the heart of Yorkshire in the beautiful World Heritage Site of Salt Mills of Shipley. This store hosts a massive range of bikes, components and equipment whether it be road, mountain, commuter, BMX, hybrid and more. The shear volume and variety of products they offer is made possible because they warehouse their equally massive online outlet at their retail location adding a substantial additional product inventory. So, Swiss Side customers can now find their favorite new set of wheels and everything they could possibly need to go with them in one location
One ATC standout feature is their large workshop facility for bike building and repair and team of very experienced and professional staff to help with all customer needs. Swiss Side UK customers now have a brick and mortar location for all of the customers services needs in addition to the usual excellent online customer service that Swiss Side is known for. ATC also provides ergonomic bike fitting to optimize cyclist’s setup for their body, and is open seven days per week.
The Swiss Side Guarantee
Swiss Side uses the same factory and has the same base components, quality and level of engineering as the "Big Brands" at a price that is 40% less. Swiss Side quite literally has incredible products at unbeatable prices. Swiss Side also uses Sapim spokes and Enduro bearings on all of their wheel sets.
Words From The Swiss Side Founders:
“We see it as an important step for our customers, that they have a brick and mortar location where they can see, test and purchase our products as well as having the confidence that there is a physical location where they can go for advice and service needs,” says George Cant, Design & Creative Director for Swiss Side. “We also believe in and want to support ‘the local bike shop’ as they are very important for cyclists and we feel it’s necessary that their place in the online sales market is not compromised.”
“From a technical standpoint, ATC is second to none. Their knowhow and workshop facilities are absolutely top level,” says Jean-Paul Ballard, Technical Director for Swiss Side. “It’s important for us as a brand, as well as our customers to know that for whatever issue may arise or basic servicing needs, their wheels are in good hands.”
Words From ATC:
“We know a thing or two about wheels at All Terrain,” Tony Booth, managing director for ATC. “Our history goes back to 1907, when we started as a general wheel builder repairing wheels for prams, cycles, motorbikes and agricultural machinery. Everything apparently had spoked wheels in 1907! We have been very impressed by the Swiss Sides wheel quality and value for money so its with great pleasure that we have been appointed the Swiss Side service agent for the UK. Apart from servicing wheels we also stock a full range of demo wheels so you can try before you buy.”
Swiss Side partners with ATC for the Ultra6 Challenge:
How does Swiss Side offer this exceptional quality at such low prices? Find out here:
See how Swiss Side wheels are made with the factory tour video:
All Terrain Cycles is one of the most established and respected cycling shops in the UK and is located in the heart of Yorkshire in the beautiful World Heritage Site of Salt Mills of Shipley. Established in 1907, this independent and family owned shop is run by cyclists for cyclists. ATC has over 1000 bikes in stock alongside the widest possible range of accessories, clothing and cycle related products currently available and offers all of your servicing needs. For more information on the ATC UK location and their massive ecommerce business visit
ABOUT SWISS SIDE: Swiss Side was founded in 2011 with a mission to deliver the absolute best road bike wheels on the market, based on a fusion of Action Sports product design and development with engineering from the pinnacle of Formula 1, at the best possible price.

Tuesday, 19 November 2013

A great Christmas Stocking filler for the Cyclist or Athlete in your life

If you are thinking about a stocking filler for Christmas, how about the SIS Endurance Starter Pack?
You get a host of nutritional goodies and a bottle at only £6.99 rather than the normal selling price of £12.99.

 The Starter Pack contains

- 2 sachets of GO Electrolyte
- 2 sachets of GO Energy
- 2 sachets of REGO drink powder
- 2 mini GO Energy bars
- 2 GO Isotonic gels
- Mixed flavours - with an 800 ml SiS bottle for easy preparation

 Available in store or online and ideal for the Cyclist or Athlete in your life.

Monday, 18 November 2013

Tom Hopper gets 4th overall for All Terrain Cyles in Harriers vs Cyclists 2013

Tom Hopper gets 4th overall for All Terrain Cycles in Harriers v Cyclists 2013

 This is what he has to say about the race:

"I got 4th from 214 overall, 3rd cyclist. I was just over a minute behind the leading cyclist despite a crash and only having one brake from the start.

I got a running personal best yesterday in the Abbey Dash 10k-32:43 which earned me 107th from 9443. I took 1 minute and 18 seconds off my time from July. This shows a fair step up in my fitness over the 4months that've passed. I'm getting there now, it's coming back :-) Once the mtb season begins in March I'll have been back at it for a year, progression is coming along nicely :-)  "
Great effort Tom , but try and stay on the bike next time !

All Terrain Cycles help Chris Emsley raises funds for Bowel Cancer Charity

One of our customers, Chris Emsley, from Bingley, is raising money for the charity Beating Bowel Cancer after his mum was diagnosed with the illness in 2012. 

Beating Bowel Cancer is a leading national charity working hard to raise awareness of symptoms, promote early diagnosis and encourage open access to treatment choice for those affected by bowel cancer. They provide information, education and support to patients, their families, the general public and the medical profession.  For more information on the charity please visit

 In June 2014 Chris will be climbing Mont Blanc but in the run up to this he will be competing in various cycling sportives, sponsored walks and runs and together with the landlord, Mustafa Ozmen is also holding a charity fundraising event at The Brown Cow pub in Bingley.  The fundraiser is being held on the 23rd November 2013 from 4pm onwards and the day will include;

A cycling challenge - come and test yourself out on the turbo trainer and see how fast you can cycle 1km, the fastest three times of the day will receive prizes of £25, £10 & £5 vouchers which we have pleasure in donating.

A burger eating challenge - where 10 people are taking on the Brown Cow Bull Burger, 5.5lbs of burger, 6 slices of cheese, 6 slices of bacon in a flatcake, chips, onion rings and salad - all in one hour! Come and cheer them on!

There will also be a raffle and auction with some great prizes and 
Cain Cookson will be playing live music later in the evening.

Everyone is welcome, so bring your partner, the children, your friends and the dog and come down to support this brilliant charity whilst having a fun filled Saturday in the process!