Friday, 25 July 2014

THE SECRET'S OUT- THE NEW MADONE IS HOT!,"

"When John Burke, president of TREK, stated that 'We didn't want incremental improvement; we wanted to leapfrog the competition,' Velonews' Leonard Zinn responded 'My first impression is that Trek accomplished that.' Praise doesn't get much better.
In the all-new Madone,Trek Bicycle has taken its quest for perfection to new levels.

Charged with creating the world's finest all-day performance bike, an army of engineers, designers, physicists, chemists, carbon producers, bike shop owners, project managers and riders spent the past two years elevating the Madone from elite racing cycle to the consummate performance experience.
The result of their efforts is an exquisitely balanced machine that delivers a transcendental riding experienceThe new Madone represents the largest design project Trek has undertaken on any bike, at any time. It was born from the expertise of seven consecutive Tour de France victories, more than 15 years of OCLV Carbon engineering experience and the input of Lance Armstrong and other world-class riders.
 The Madone underwent hours of FEA analysis, exhaustive real-world ride testing and 30 different lay-up schedules as engineers fine-tuned every detail of this ultimate riding machine."